Planned Parenthood

Providing high-quality sexual and reproductive healthcare for the masses? Awesome. Offering it online? More awesome. We worked through every detail to help Planned Parenthood make that a reality in two states. And counting.

Strategy

Information Architecture

Search Engine Optimiation

Visual Design

Ad Campaigns

Specifications

Testing

Birth control in the mail? Seriously?

Like we said, it's awesome. But, as it goes with any new service, we needed to help people understand how it all works. From ZIP code-specific pricing details to FAQs about privacy, we created a simple, clear path to turn uninformed users into satisfied patients.

Seeing the big (beautiful) picture.

With tons of useful data from the Minnesota and Washington pilots, we've visualized the story in a way that helps everyone understand exactly what's happening. With rave reviews from patients and growing national interest, that story is getting better every day.

Making a proper entrance.

First impressions matter. With our marketing efforts, we wanted to make them memorable. Before creating anything, we worked to understand why people should even care that this service exists. That way, we could help them realize why they really need it.